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Brand Stretch

Only credible brands can become incredible.

Consumers have a knack for dismissing the unnatural. But brands that understand the boundaries of their space can make the right new product decisions that lead to natural, genuine success.

HOW WE PUSH, PULL AND GROW YOUR BRAND

Taking your brand name into new spaces isn’t an easy decision. We’ll help your business grow the way it’s meant to for today’s incredibly savvy consumers.

FINDING YOUR PLAYGROUND

Knowing where your brand can play, and the areas it can’t, starts with a deep understanding of your brand’s positioning. Where do your consumers see you fitting in?

INVENT OR UPDATE?

Growing your business doesn’t have to involve adding new brands. Sometimes all it takes is an expansion of your existing business to spark new growth.

A REVAMPED ROADMAP

An updated portfolio means fresh business goals. We’ll help create short- and long-term strategies to help your brand grow into its new capabilities.

THE FOUNTAINHEAD EFFECT

A CASE STUDY

We looked to an online community for ideas to help jumpstart a premiere meat brand’s stagnating sales and develop all-new product categories. Find out what happened.